Case Studies

Drove growth by optimizing the Awareness and Acquisition stages of the user's lifecycle

My strategies have helped companies in technology, government affiliated, media, research, and architecture to drive growth by even 35% focusing on the Awareness and Acquisition stages in the lifecycle. 

Past achievements

Through a blend of stakeholder collaboration, user research, and process optimization, I have helped companies optimize their Awareness & Acquisition lifecycle processes, leading to more efficient use of resources and a strategic shift toward incorporating best practices in everyday product and service delivery.

Optimized the Marketing Spend for a Mobile B2B App

Helped a B2C Mobile App to increase conversions at the awareness and acquisitions lifecycle stages and efficientize their marketing spend and product roadmap.
shopping events holidays black friday commerce ecommerce shop discount sale percentage

Increased Acquisition Rate for an AI SaaS

Helped a SaaS Startup in the AI space increase Acquisition rate after onboarding, that ultimately led to revenue growth and more efficient product processes.
business start up launch start finance financial

Increased App Usage by 25% for an Enterprise Company

Increased Acquisition and in-app Adoption rate for a B2B2C company that witnessed low engagement and utilization of their app. 
accounts relationships dating profile swipe application relationship

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