Project Details
A B2B tech company serving enterprise clients needed to modernize their legacy product with AI capabilities. However, this major product refresh faced significant constraints: limited technical resources, tight timelines, and restricted access to users for traditional research.
To navigate these challenges, I adopted an agile approach centered on user research and collaborative workshops.
We uncovered that beneath the surface need for AI integration layed fundamental usability problems - users couldn't easily access critical information. The process also revealed internal team disconnects that were impacting product development efficiency.
To navigate these challenges, I adopted an agile approach centered on user research and collaborative workshops.
We uncovered that beneath the surface need for AI integration layed fundamental usability problems - users couldn't easily access critical information. The process also revealed internal team disconnects that were impacting product development efficiency.
Results
We created a targeted roadmap prioritizing the most impactful AI and feature developments.
The discovery phase clarified immediate user needs and core usability improvements required, while aligning teams around a shared vision for AI integration.
The discovery phase clarified immediate user needs and core usability improvements required, while aligning teams around a shared vision for AI integration.
Key Achievements
Mapped out a clear path for AI implementation that focused on features users actually needed. We were able to quickly solve the most pressing user problems by getting teams to work better together and fixing key workflow issues.
